A new campaign has launched in an effort to kerb driver distraction.
SA Police figures indicate that 43 percent of fatal, and 48 percent of serious injuries were attributed to distraction between 2015 and 2019.
The RAA, working with interstate motoring groups has launched a campaign to highlight the dangers of illegally using mobile phones in an effort to reduce road trauma.
RAA Senior Manager Safety and Infrastructure Charles Mountain said “Tragically, police figures also show this year we have already lost 24 lives due to distraction,’’
He went on to say,
“Police regularly run operations targeting the illegal use of mobile phones because these devices can be a leading cause of driver distraction with potentially fatal consequences.
Mr Mountain says the national Drive in the Moment campaign featured research commissioned by the Australian Automobile Association, the peak organisation representing Australia's motoring clubs and their eight million members.
Image: Eyre Peninsula Broadcasters