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We heard all about Notre Dame burning, but what about the raging fire in the amazon that's been burning since the 13th of August?

cnet.com reports: "Social media started the hashtags #Prayfor Amazonas and #AmazonRainforest. Twitter users criticized media for giving more attention to the fire at Notre Dame and other news than to the rainforest fires. Social media users also called out billionaires for lack of donations. "

What do you think?
I think we should take a leaf out of New Zealand's book... Start a new hashtag... Every country on earth challenge themselves with the #billiontrees project?