The third installment of the Fifty Shades trilogy has taken in $137.3 million in 57 markets since its February 6 international premiere, marking the biggest overseas launch of 2018.
The best-selling erotic romance novel, 'Fifty Shades of Grey' was a box-office hit and international phenomenon, but began as a fan fiction spin-off on the “Twilight” novels before it was published without an agent through a small, online writers community.
“I was inspired by Stephenie Meyer (Twilight) … she just kind of flipped this switch in my head"
Too steamy for most writer's forums the author E.L James created her own website where she could post her online serial, originally published under the title “Masters of the Universe,” eventually led her to write “Fifty Shades of Grey,” which she self-published through a small former writers community called The Writer’s Coffee Shop in May 2011. One year later, she had sold roughly 30,000 copies in e-book downloads. The book sold 10 million copies in six weeks. By the end of 2012, sales hit 70 million copies worldwide.
Fifty Shades Freed has grossed $50.7M internationally through Friday and is estimated to gross $100M internationally through the end of the weekend. That would bring the global total for the Fifty Shades franchise to $1.089B.#FiftyShadesFreed #BoxOffice @UniversalPics— BoxOfficeReport.com (@BORReport) February 10, 2018
Universal's international opening of the erotic romance trilogy finale launched in first place in 54 markets, and topped Sony's Jumanji: Welcome to the Jungle for best international weekend of the year.
The three Fifty Shades movies have now totalled $1.09 billion in US dollars worldwide with strong international performances.